We live in a Reputation Economy where people Google us to assess our strengths and weaknesses and where professionals are evaluated much like products and services.
Clients, investors, and partners Google not just our company but also our key-people before doing business with us. And for people who do not know you:
“You are who Google says you are”.
THE PROBLEMS WE SOLVE:
In an online world, the presence of key people in business is not as strong as it could be.
Key people (unknowingly) undersell themselves which results in underselling the value of a company.
Corporate reputation is built on the strength of management, and how it is perceived online.
Signitt Corporate provides an innovative way of providing key talent a powerful and relatable virtual presence.
WHO ARE WE
We are a team of anthropologists, branding specialists, and storytellers, with vast international experience in branding and storytelling. With more than 20 years’ experience, we’ve created and 'packaged' profiles for hundreds of highly successful corporations and C-Suite executives who realize that a strong online presence of their key people is the difference between propelling- or impeding- corporate expansion.
Webinar presentation for the Columbia Business School Alumni
THIS IS HOW IT WORKS
We optimize the online presence of your company’s key people using a smart and sophisticated 3-step methodology:
1. Personal positioning and strategy
2. Publish compelling content
3. Personal SEO
1. We analyze the intake information provided by your key people and create a personalized Signitt online dashboard for each person.
2. We publish content for them on a regular basis, to keep them current and relevant.
3. We make sure that when people Google them, their search engine optimization (SEO) is strong, reinforcing their personal, team and the company's reputation.
Panelist at the NACD - National Association of Corporate Directors
WONDERING, 'IS THIS FOR MY COMPANY'?
The answer to this question is 'YES' if you realize that having a strong online presence is a business imperative - if you agree that your key people drive your business success.
Panelist at the Luxury Marketing Council New York
THE UPSIDE OF SIGNITT:
A strong online presence will generate up to 48% more business opportunities.
In fixing a weak online presence, you stop losing out on business opportunities you did not even realize were happening.
The online presence of your key people is relevant and up to date. Making your company’s online presence as strong as possible.
Presentation for Pearl Essence women's network
THE FINANCIAL INVESTMENT:
Set-up of the Signitt dashboard
Publishing 4 articles quarterly (one every 3 months)
Social seeding & personal SEO
Fee starts at $2,000 per person for the first year.